A marketing strategy consists of the following elements: ________.
A)the target market, the marketing mix, and the product placement
B)the target market and the product placement
C)the target market and the marketing mix
D)the marketing mix, the product placement, and the potential customer base

Question

Quizplus · Accepted Answer

A marketing strategy typically includes identifying the target market and developing a marketing mix (product, price, promotion, and place/distribution) that appeals to that market. Product placement and potential customer base may also be considered, but they are not typically included as separate elements in a marketing strategy.

A Marketing Strategy Consists of the Following Elements: ________