Figure 7-6

-According to Figure 7-6, cell "C" refers to which type of product and promotion strategy?
A)Product invention strategy
B)Communication adaptation strategy
C)Product adaptation strategy
D)Product extension strategy

Question

Figure 7-6
 
-According to Figure 7-6, cell "C" refers to which type of product and promotion strategy?
A)Product invention strategy 
B)Communication adaptation strategy 
C)Product adaptation strategy 
D)Product extension strategy

Quizplus · Accepted Answer

Cell "C" in Figure 7-6 typically refers to a Communication Adaptation Strategy, where the product remains the same but the way it is marketed or promoted is changed to better suit the target market's preferences or cultural practices.

Figure 7-6 -According to Figure 7-6, Cell "C" Refers to Which Type