A resort utilizes unique promotions and pricing to ensure that all rooms are sold before the end of the day. This is because of which of the following characteristics of tourism?

Question

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Tourism products, such as hotel room nights, are perishable because they cannot be stored for sale at a later date. If a room goes unsold for a night, that revenue opportunity is lost forever, hence the resort's strategy to sell all rooms before the day ends.

A Resort Utilizes Unique Promotions and Pricing to Ensure That