Advertising appropriations are largest for .
A) business products
B) convenience goods
C) high-priced products
D) specialty goods
E) books

Name: Advertising appropriations are largest for . A) business products B) convenience goods C) high-priced products D) specialty goods E) books
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Convenience goods typically require more advertising to create brand awareness and encourage frequent purchases, leading to larger advertising appropriations.

Advertising Appropriations Are Largest for