Which of the following is a desirable quality for a brand name?
A)The name should be difficult to pronounce.
B)The name should be a word used in day-to-day life rather than being distinctive.
C)The name should not suggest anything about the product quality.
D)The name should translate easily into foreign languages.
E)The name should not be extendable.

Question

Quizplus · Accepted Answer

A desirable quality for a brand name is that it should be easily translatable into foreign languages. This will help the brand to maintain consistency and recognition across different markets and cultures.

Which of the Following Is a Desirable Quality for a Brand