Marketers can target the _____ by showing consumers how the product is the solution to their problems.
A) evidence
B) subliminal level
C) construal level
D) ideal state
E) external source

Question

Quizplus · Accepted Answer

Marketers target the ideal state by demonstrating how their product can solve a consumer's problem, bridging the gap between their current situation and their desired situation or 'ideal state'.

Marketers Can Target the _____ by Showing Consumers How the Product