When Eric runs out of toothpaste, he buys Shonder toothpaste. If that brand is not available, Eric purchases Smoshable toothpaste even though the store has other brands of toothpastes that are inexpensive and of good quality. In this scenario, Shonder toothpaste:
A) is recalled through external search.
B) has preference dispersion.
C) is part of the evoked set.
D) has no retrieval cues.
E) is bought without problem recognition.

Question

Quizplus · Accepted Answer

Shonder toothpaste is part of Eric's evoked set, as he considers it as his preferred brand and chooses it first when it is available.

When Eric Runs Out of Toothpaste, He Buys Shonder Toothpaste