Grouping customers within a firm's customer database is referred to as?
A) Customer segmentation
B) Customer discrimination
C) Customer loyalty determination
D) Customer partitioning
Correct Answer:
Verified
Q6: All of the following are examples of
Q7: The book CRM Unplugged: Releasing CRM's Strategic
Q8: "A person, household, or company that over
Q9: CRM refers to which concept?
A) Customer returns
Q10: A company collecting demographic information about its
Q12: An airline that divides its customers into
Q13: Information collected about customers may include all
Q14: Customer service policies will likely consider all
Q15: Customer transactions information will likely include which
Q16: "Customer service authority" most closely refers to?
A)
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