"Team, our organization is in a fight for its very survival," said Thor Isaacsen, CEO of Hammer Products. "However, over the past month, we have developed sweeping changes in the way that we do business that will ensure our long-term success. And I believe that the most effective way for you to lead change in your divisions is to
A)keep our staff unaware of the crises we face."
B)refrain from discussing our weaknesses and missed opportunities."
C)establish a sense of urgency."
D)engage in management 'happy talk'."
E)shield employees from unhappy customers and shareholders."

Question

Quizplus · Accepted Answer

Establishing a sense of urgency is crucial in leading change and ensuring the organization's survival. The CEO is acknowledging the crises they face, which means keeping staff unaware or engaging in management 'happy talk' is not the best option. Refraining from discussing weaknesses and shielding employees from unhappy customers and shareholders can hinder the change process instead of leading it.

"Team, Our Organization Is in a Fight for Its Very