Which of the following is an advantage of the pseudo sale market testing method?
A) It results in actual cash sales.
B) It is cheap and quick.
C) It is intended to test a product in a real competitive environment.
D) It provides the best sales forecast when compared to other test methods.

Question

Quizplus · Accepted Answer

The pseudo sale market testing method is advantageous because it is cheap and quick compared to other test methods. However, it does not result in actual cash sales and it is not intended to test a product in a real competitive environment. Additionally, it may not provide the best sales forecast when compared to other test methods.

Which of the Following Is an Advantage of the Pseudo