A product concept is a:
A) finalized result of core competency.
B) product feature.
C) physical prototype.
D) claim of proposed value to customers.

Question

Quizplus · Accepted Answer

A product concept is a proposed idea for a product which outlines the intended value it will provide to customers. It is not a finalized result, feature, or physical prototype, but rather a high-level idea of what the product will offer.

A Product Concept Is A