A single brand name used for several related products is referred to as a:
A) Family brand
B) Private brand
C) Manufacturer's brand
D) National brand

Question

Quizplus · Accepted Answer

A family brand refers to a single brand name used for several related products. Examples of family brands include Coca-Cola or Toyota, which are used for multiple products or models within a particular product line. This type of branding allows for easier recognition and association with a particular company and can also increase brand loyalty.

A Single Brand Name Used for Several Related Products Is