Which term describes people who influence where information from salespeople goes and with whom salespeople will be allowed speak with?

Question

Quizplus · Accepted Answer

Gatekeepers are individuals or groups within an organization who control the flow of information and access to decision-makers. They influence where information from salespeople goes and with whom salespeople will be allowed to speak with. They may include receptionists, personal assistants, department heads, and other stakeholders who have a say in the buying process.

Which Term Describes People Who Influence Where Information from Salespeople