The preapproach occurs ________ and extends the qualification of leads procedure.

Question

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The preapproach is a crucial step in the sales process that occurs prior to the sales presentation. During this stage, the salesperson conducts research on the prospective customer to gather information that will help them tailor the sales presentation to the customer's needs and interests. It also involves qualifying leads by determining whether they have the potential to become paying customers.

The Preapproach Occurs ________ and Extends the Qualification of Leads