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Christine Owns a Bakery Where She Sells Donuts

Question 44

Multiple Choice

Christine owns a bakery where she sells donuts. Two blocks down there is another bakery that sells donuts for $1 less than Christine. Christine decides to lower her price and match the other bakery. What type of pricing orientation is Christine implementing?


A) internal pricing
B) profit-oriented pricing
C) competitor-oriented pricing
D) customer-oriented pricing
E) sales-oriented pricing

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