Customers have a defined ________ when it comes to waiting in line at a retail checkout counter. The amount of time consumers are willing to wait varies with the type of store.
A)voice-of-customer quotient
B)empowerment standard
C)tangibles gap
D)zone of tolerance
E)quality gap

Question

Quizplus · Accepted Answer

The term "zone of tolerance" refers to the amount of time customers are willing to wait in line at a retail checkout counter. It varies depending on the type of store and can be used to measure customer satisfaction. Options A, B, C, and E are not related to the concept of waiting time.

Customers Have a Defined ________ When It Comes to Waiting