Both major political parties have developed proprietary databases that contain vast information about voters, broken down by demographic and geographic information. This kind of information is

Question

Quizplus · Accepted Answer

The information in the parties' databases is not collected directly from the voters themselves, but rather compiled from various sources such as public records, surveys, and consumer data. Therefore, it is considered secondary data.

Both Major Political Parties Have Developed Proprietary Databases That Contain