What is NOT a responsibility of a category manager?
A) setting performance standards and measuring actual results against the standard
B) finding growth opportunities
C) staffing the national sales teams
D) determining the marketing mix of the product assortment within the category

Question

Quizplus · Accepted Answer

Category managers are responsible for managing a specific category of products, including setting performance standards, finding growth opportunities, and determining the marketing mix. Staffing the national sales teams is typically a responsibility of sales management or human resources, not category management.

What Is NOT a Responsibility of a Category Manager