Which factor has helped increase the importance of packaging as a marketing tool?
A) marketers' emphasis on targeting large market segments
B) increased popularity of generic products
C) changes in consumer lifestyles and buying habits
D) global economic recessive trends

Question

Quizplus · Accepted Answer

Changes in consumer lifestyles and buying habits have significantly contributed to the increased importance of packaging as a marketing tool. As consumers seek convenience, sustainability, and aesthetic appeal, effective packaging can influence purchasing decisions and enhance brand value.

Which Factor Has Helped Increase the Importance of Packaging as a Marketing