Sales territories should,in most cases,be established on the basis of:
A)seniority of salespeople
B)prospects for new accounts
C)mature product lines
D)number of customers
E)sales potential

Question

Quizplus · Accepted Answer

Sales territories should ideally be established on the basis of sales potential. This means that territories should be assigned to salespeople based on the potential sales they can generate in a specific geographic area. This approach allows salespeople to focus on areas with the greatest potential for growth and helps ensure that sales efforts are allocated effectively. Other factors, such as the number of customers or the maturity of product lines, may be considered as well, but sales potential should be the primary consideration. Seniority of salespeople and prospects for new accounts are not reliable indicators of sales potential and should not be used as the basis for establishing territories.

Sales Territories Should,in Most Cases,be Established on the Basis Of