Which of the following is most likely a true statement regarding prospecting?
A)Personal observation is an unlikely prospecting technique.
B)Cold call prospecting is a systematic approach to identifying prospects.
C)The response rate for e-mails is high,so they are a valid source of prospects.
D)A salesperson cannot afford to spend time calling on persons who are not legitimate prospects.
E)Networking should be avoided as a source of prospects because it is unprofessional to mix business and friendship.

Question

Quizplus · Accepted Answer

Time is a valuable resource for salespeople, and it should not be wasted on individuals who are not legitimate prospects. It is essential to identify the right prospects and prioritize them for effective sales prospecting. Personal observation may be a viable prospecting technique in some situations, while cold calling can be an effective systematic approach to finding potential customers. However, e-mails may not always have a high response rate, and networking can be a valuable source of prospects if done professionally.

Which of the Following Is Most Likely a True Statement