Colin has been directed by his boss to determine if the company is meeting customers' service quality expectations. One of Colin's problems is that services are ________, making evaluation of service quality difficult.
A) quantifiable
B) substantial
C) unequally distributed
D) intangible
E) indefinable

Question

Quizplus · Accepted Answer

Services are intangible, meaning they cannot be touched or measured in the same way as physical products, making it challenging to evaluate their quality.

Colin Has Been Directed by His Boss to Determine If