The initial function of a marketing information system is .
A) hiring research firms to conduct market research
B) analyzing the results of marketing research studies
C) assessing the information needs of a company
D) evaluating information from internal and external sources
E) generating insights from market consumption patterns
Correct Answer:
Verified
Q1: is the systematic design, collection, analysis, and
Q3: Big data refers to the huge data
Q4: Which of the following demonstrates the real
Q5: Marketing Information Systems (MIS) do not collect
Q5: Describe the components of a marketing information
Q7: Although internal databases can be accessed more
Q8: Which of the following is true of
Q9: Companies have set up social media command
Q10: Hammond Corp. operates in the highly aggressive
Q13: Marketers can obtain needed information from internal
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