Zhao owns a calligraphy service. She is thinking about how she wants to move forward in her business-whether to keep it small or expand into other areas. By thinking about her firm's objectives and developing a method for achieving those objectives, Zhao is engaged in
A)functional planning.
B)business development.
C)marketing development.
D)strategic planning.
E)business planning.

Question

Quizplus · Accepted Answer

The Answer of Zhao owns a calligraphy service. She is thinking about how she wants to move forward in her business-whether to keep it small or expand into other areas. By thinking about her firm's objectives and developing a method for achieving those objectives, Zhao is engaged in
A)functional planning.
B)business development.
C)marketing development.
D)strategic planning.
E)business planning.

Zhao Owns a Calligraphy Service