A customer's negative experiences with a company do not carry as much weight as the positive experiences.

Name: A customer's negative experiences with a company do not carry as much weight as the positive experiences.
Brand: Quizplus
Rating: 4.8 (41 reviews)

Question

Quizplus · Accepted Answer

Negative experiences often have a more significant impact on a customer's perception and loyalty to a company than positive ones, due to the negativity bias where bad impressions and experiences are more likely to be remembered and to influence decisions.

A Customer's Negative Experiences with a Company Do Not Carry