Solved

A Major Disadvantage of Personal Selling Is That It

Question 20

Multiple Choice
A major disadvantage of personal selling is that it

A major disadvantage of personal selling is that it


A) is not remembered as well by consumers as advertising messages are.
B) cannot easily adjust the message to satisfy a customer's information needs.
C) is very expensive per contact.
D) does not provide immediate feedback.
E) is not compatible with other promotional activities.

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