One framework that helps with studying the influence of culture on global advertising is the cultural classification scheme developed by Dutch researcher Geert Hofstede.One dimension refers to the degree of inequality that is seen as acceptable within the country.This dimension would best be described as:
A)power distance.
B)long-termism.
C)uncertainty avoidance.
D)individualism.
E)masculinity.

Question

Quizplus · Accepted Answer

Power distance is the dimension that refers to the degree of inequality that is seen as acceptable within a society or country, according to Hofstede's cultural dimensions theory.

One Framework That Helps with Studying the Influence of Culture