________ occurs when people appear to "forget" about the negative source and change their attitude.
A) Halo effect
B) The sleeper effect
C) Native advertising
D) Sock puppeting

Question

Quizplus · Accepted Answer

The sleeper effect is a psychological phenomenon where people tend to dissociate the content of a message from its source over time, leading to a delayed increase in the effect of the message as the negative source is forgotten or deemed less important.

________ Occurs When People Appear to "Forget" About the Negative