Liz tends to adopt new products sooner than a lot of other people,but she weighs the pros and cons before buying.She does considerable product research,but her friends don't really look to her for information.She really deliberates before she makes a purchase.Liz is best described as a(n):
A) innovator
B) early adopter
C) early majority
D) late majority
E) laggard

Question

Quizplus · Accepted Answer

These are characteristics of the early majority category of adopters.

Liz Tends to Adopt New Products Sooner Than a Lot