Brands that are low in brand strength but high brand stature are usually strong niche brands.

Question

Quizplus · Accepted Answer

Brands low in brand strength but high in brand stature typically have high visibility and reputation but lack differentiation or relevance, which is not characteristic of strong niche brands. Strong niche brands usually have high brand strength due to their distinctiveness and relevance to a specific target market.

Brands That Are Low in Brand Strength but High Brand