QBE insurance has decided to implement an extended marketing mix.Which of the following may be the most likely reason why?
A)To create psychologically pleasing environments for interaction with its customers
B)To pioneer advertising
C)To design its service
D)To launch its service
E)To generate publicity

Question

Quizplus · Accepted Answer

The extended marketing mix includes elements like physical evidence, which involves creating environments that enhance customer interaction and experience.

QBE Insurance Has Decided to Implement an Extended Marketing Mix