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By a Margin of Seven to One in a Survey

Question 89

Multiple Choice

By a margin of seven to one in a survey of sales and marketing executives, respondents believed that


A) salespeople are born, not made.
B) training and supervision are most important determinants of selling success.
C) straight commission is the best compensation package.
D) personality and optimism are more important than self-reliance and empathy.
E) personal traits are not relevant to selling ability.

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