Jon and Kate give consecutive speeches on opposing sides in a debate on solar energy. Audience members are asked to register their view a few weeks later. The order of the speeches will affect the audience's decision by causing a ________ effect.

Question

Quizplus · Accepted Answer

The primacy effect suggests that information presented first has a greater impact on memory and decision-making, influencing the audience's decision based on the order of speeches.

Jon and Kate Give Consecutive Speeches on Opposing Sides in a Debate