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Effective Management
Quiz 5: Organizational Strategy
Path 4
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Question 21
Multiple Choice
A(n) ____ resource is a resource that is not controlled or possessed by many competing firms.
Question 22
Multiple Choice
A sustainable competitive advantage exists for an organization when other companies have tried unsuccessfully to duplicate the advantage and ____.
Question 23
Multiple Choice
NTL is the largest cable company in the United Kingdom. The company has recently declared bankruptcy and needs to engage in restructuring in order to give it more flexibility and allow it to raise capital. Since it has identified the need for strategic change, what would be the organization's next step in this strategy-making process?
Question 24
Multiple Choice
When making travel plans, many tourists have selected Thomas Cook, a British tour operation, because they perceive that no other tour company can duplicate the customer service and satisfaction that Thomas Cook has provided over its years of operation. Thomas Cook has apparently created a sustainable competitive advantage by using ____ resources.
Question 25
Multiple Choice
Which of the following must be met if a firm's resources are to be used to achieve a sustainable competitive advantage?
Question 26
Multiple Choice
According to the text, valuable, rare, imperfectly imitable resources can produce sustainable competitive advantage only if they are ____ resources.
Question 27
Multiple Choice
The first step in the strategy-making process is to ____.
Question 28
True/False
Reactors follow the consistent strategy of anticipating and reacting to potential external opportunities and threats prior to their occurrence.
Question 29
True/False
Most companies compete directly with all the firms in their industry.
Question 30
Multiple Choice
Top-Flite manufactures Strata golf balls and prices these balls at about three times what ordinary golf balls cost. The Strata ball sells exceptionally well because customers perceive its patented three-layer construction to improve handling and increase distance. The patent on these golf balls gives Top-Flite a(n) ____.
Question 31
Multiple Choice
Deutsche Bank is the largest bank in the world. Would this give it a sustainable competitive advantage?
Question 32
True/False
The two factors that determine the extent to which firms will be in direct competition with each other are market commonality and resource similarity
Question 33
True/False
The greater the market commonality, the less intense the direct competition between two companies.
Question 34
True/False
From a competitive standpoint, resource similarity means that the strategic actions your company takes could probably be matched by your direct competitors.
Question 35
True/False
A focus strategy entails using either a cost leadership or a differentiation approach to producing a good or service.
Question 36
Multiple Choice
A(n) ____ is a resource that is impossible or extremely costly or difficult for other firms to duplicate.
Question 37
True/False
The only kinds of adaptive strategies are defending, analyzing, and reacting.
Question 38
Multiple Choice
_______ are the assets, capabilities, processes, information, and knowledge that an organization uses to improve its effectiveness and efficiency, to create and sustain competitive advantage, and to fulfill a need or solve a problem.