Unlike traditional methods of personal selling,relationship selling:
A)focuses on accomplishing the objectives of a salesperson.
B)focuses on making quick sales that stimulate immediate increases in demand.
C)focuses on maintaining a loyal relationship between a salesperson and a customer.
D)focuses on creating a win-lose situation as the objectives of the seller are at the expense of the buyer.

Question

Unlike traditional methods of personal selling,relationship selling:
A)​focuses on accomplishing the objectives of a salesperson.
B)focuses on making quick sales that stimulate immediate increases in demand.
C)focuses on maintaining a loyal relationship between a salesperson and a customer.
D)​focuses on creating a win-lose situation as the objectives of the seller are at the expense of the buyer.

Quizplus · Accepted Answer

Relationship selling is a sales technique that prioritizes building a long-term relationship between the salesperson and the customer. The focus is not just on making a quick sale, but rather on creating a loyal and satisfied customer who will continue to do business with the company in the future. This approach requires the salesperson to understand the customers' needs, provide personalized solutions, and maintain regular communication to ensure customer satisfaction.

Unlike Traditional Methods of Personal Selling,relationship Selling