An audience member is more likely to use the peripheral route to persuasion if
A) the argument is a familiar one.
B) the message is personally significant.
C) the audience is small.
D) the speaker is unattractive.
Correct Answer:
Verified
Q47: While watching the presidential debate on television,Matilda
Q49: Oscar, an advertiser, develops a commercial for
Q51: The dual-process model proposed by Petty and
Q51: Which of the following conditions is not
Q52: When an audience member does not feel
Q53: Vicki is a lawyer who is trying
Q53: The central route to persuasion requires
A) intelligence
Q56: A two-sided argument is most likely to
Q57: The primary difference between the models of
Q57: Which of the following statements about the
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents