Terri is not really paying attention to the television,but she can tell when a Coca Cola ad comes on because of the music in the ad.____ occurs when she associates the auditory portion of the ad with the brand Coca Cola.
A) Auditory intensity
B) Music appreciation
C) Olfactory interpretation
D) Sonic identity
E) Tactile terminology

Question

Quizplus · Accepted Answer

The phenomenon being described is sonic identity, which is the association of a particular sound or piece of music with a brand or product.

Terri Is Not Really Paying Attention to the Television,but She