Consumer attitudes are partially based on their beliefs about an object.These beliefs are also called
A) cognitions.
B) emotions.
C) affects.
D) categorizations.
E) counterarguments.

Question

Quizplus · Accepted Answer

Beliefs about an object are cognitive in nature and therefore the best choice is A, which refers to cognitions. Emotions (B) and affects (C) are more related to how a person feels about an object, rather than what they believe about it. Categorizations (D) refer to how objects are grouped or classified, which is not necessarily related to beliefs. Counterarguments (E) refer to arguments against a belief, which are not beliefs themselves.

Consumer Attitudes Are Partially Based on Their Beliefs About an Object.These