Sophie is very brand loyal to Duracell batteries.She needs new batteries for her digital camera and she is leaving for a vacation the next day.When she goes to a local discount store to purchase batteries,the Duracell batteries she needs are out of stock.Sophie will probably
A) buy Energizer batteries as they are probably just as good.
B) go to another store to buy Duracell batteries.
C) fill out a rain check form to get Duracell batteries in 2 weeks.
D) write a letter to the parent company of the store.
E) go to Duracell's website and file a complaint.

Question

Quizplus · Accepted Answer

Sophie's brand loyalty to Duracell is strong, so she is unlikely to switch to a different battery brand. Going to another store to purchase the Duracell batteries she needs is the most practical solution within her time constraints.

Sophie Is Very Brand Loyal to Duracell Batteries