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Which of the Following Is a Key Difference Between B2B

Question 111

Multiple Choice

Which of the following is a key difference between B2B and B2C buying processes?


A) Unlike B2B, B2C buying requires formal orders from the buyer.
B) Unlike B2C, B2B buying decisions are made by families or individuals.
C) Unlike B2B, B2C buying process starts with need recognition.
D) Unlike B2C, B2B decisions do not require a great deal of consideration.
E) Unlike B2B, B2C has a relatively less formal alternative evaluation step.

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