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Patisserrita Is a Family-Owned Chain of Bakeries in the Northtown

Question 110

Multiple Choice

Patisserrita is a family-owned chain of bakeries in the Northtown region. The chain sells luxury desserts and pastries that are priced at a permium. Bianca, one of the owners of the business, is considering expanding the business using a market penetration strategy. Which of the following will she do?


A) Bianca opens a franchise in a neighboring city.
B) Bianca introduces strategies to target her competitors' customers.
C) Bianca creates sugar-free and gluten-free products to cater to health-conscious consumers.
D) Bianca begins developing a line of kitchenware for pastry chefs.
E) Bianca opens a fast-food outlet in a neighboring city.

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