In Rubin's typology, each category includes both a(n) ________ and a(n) ________.
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Q18: Reasons for media consumption should fit under
Q19: According to Katz, parasocial relationships tend to
Q20: For most critics, the emphasis on prediction
Q21: Primarily an interpretative theory, uses & grats
Q22: In order to understand what motivates media
Q24: A(n) _ is a sense of friendship
Q25: _ refers to a classification scheme that
Q26: How does Elihu Katz' media theory weave
Q27: How does the uses & grats approach
Q28: Uses & grats relies on self-reported data.
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