If you want a health behavior or several related health behaviors to appeal to a population group, which of the following can serve as a shortcut that links the behavior to an appealing idea or image?
A) Branding
B) Lobbying
C) Media advocacy
D) News outreach

Question

Quizplus · Accepted Answer

Branding involves creating a strong, positive perception of a product or behavior in the consumer's mind, often by linking it to an appealing idea or image, making it more attractive to a target population.

If You Want a Health Behavior or Several Related Health