The more homogeneous the customer base, the more a company might have a geographic organization in terms of its sales force structure.
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Q12: The most customer-oriented of all sales approaches
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Q14: Helping customers arrive at better solutions than
Q15: Trust is at the core of the
Q16: The simplest way to organize a sales
Q18: The geographic approach to sales force organization
Q19: With a sales force based on product
Q20: The most appropriate way for healthcare organizations
Q21: As the cost of health care has
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