Frequency marketing is an acknowledgment of the fact that 20 percent of a company's customers might account for ________ percent of its business.
A) 90
B) 70
C) 50
D) 80
E) 40

Question

Quizplus · Accepted Answer

According to the Pareto Principle, also known as the 80/20 rule, 20 percent of a company's customers typically account for 80 percent of its business. Therefore, the best choice is D (80 percent).

Frequency Marketing Is an Acknowledgment of the Fact That 20