Jason Riggs's company is considered to be an in-supplier for a lawn mower manufacturer. However, recently the lawn mower company has put out a memo to in- and out-suppliers indicating that it would like to modify product specifications and delivery schedules. Which of the following buying situations is most likely to be in operation given the data above?
A) elastic rebuy
B) flatten rebuy
C) modified rebuy
D) straight rebuy
E) fluctuating rebuy

Question

Quizplus · Accepted Answer

The lawn mower company's desire to modify product specifications and delivery schedules suggests that a modified rebuy situation is in operation. In a modified rebuy situation, the buyer wants to modify an existing product or service or wants to buy a similar product/service from a new supplier, suggesting that there may be changes to product specifications and delivery schedules.

Jason Riggs's Company Is Considered to Be an In-Supplier for a Lawn