Most studies indicate, with respect to the product lifecycle in its introductory stage, that the ________ gains the most advantage.
A) market nicher
B) market challenger
C) market pioneer
D) market reverser
E) market follower

Question

Quizplus · Accepted Answer

The market pioneer gains the most advantage in the introductory stage of the product lifecycle because it is the first to enter the market with its product or service, giving it a significant competitive edge over its competitors. The pioneers can establish brand recognition, define the market, and benefit from a lack of competition in the early stages. The other options are either too small or too late to gain a significant benefit in the introductory stage.

Most Studies Indicate, with Respect to the Product Lifecycle in Its