In one type of contractual VMS, retailers take the initiative and organize a new business entity to carry on wholesaling and possibly some production.

Name: In one type of contractual VMS, retailers take the initiative and organize a new business entity to carry on wholesaling and possibly some production.
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Question

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This type of contractual VMS is called retailer-sponsored cooperatives, where retailers form a new business entity to carry out wholesaling and production activities.

In One Type of Contractual VMS, Retailers Take the Initiative