Your father-in-law still refuses to buy a DVD player. His rationale is that he still has a BetaMax VCR recorder in the basement that represents old technology. You inform him that videotape is an outdated technology and soon their will be no video tapes for rental or purchase. Based upon the factors influencing the adoption process, your father-in-law can be best described as a(n)
A) laggard.
B) late majority.
C) early adopters.
D) early majority.
E) innovator.
Correct Answer:
Verified
Q70: The degree to which the beneficial results
Q71: When commercializing a new product, market-entry timing
Q72: Your firm has chosen a few representative
Q73: A(n) _ is any good, service, or
Q74: Five characteristics influence the rate of adoption
Q76: Your personal physician prides himself on being
Q77: Adopters of new products move through five
Q78: When prototypes are ready, the must be
Q79: Your company has sent out 100 000
Q80: You have been asked to try a
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents