When we talk about "early adopters" for a new product, we are concerned with those opinion leaders who carefully search for new technologies that might give them a dramatic competitive advantage.

Question

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Early adopters are individuals or companies who are willing to try out new technologies or products before they become popular. They are often seen as opinion leaders in their fields and are willing to take risks to gain a competitive advantage.

When We Talk About "Early Adopters" for a New Product